Wednesday, 31 December 2014








open book management image_med


culled from:activegarage.com

Open-book management (OBM) has been around for over 25 years since Jack Stack implemented it at Springfield ReManufacturing Corporation in 1983 and wrote, “The Great Game of Business”.  The concept is simple, yet implementing it can be overwhelming and it could be years before a company starts seeing significant results.  Some have called OBM the most important management trend in the country.  Others see it as a possible threat to their business as proprietary information is shared with employees that could be spread to rivals, and if business is bad, could be demoralizing to employees.
So what is OBM and why implement it?
Open-book management is:
Giving employees all relevant financial information about the company so they can make better decisions as workers.  This information includes, but is not limited to, revenue, profit, cost of goods, cash flow and expenses.
The basic rules for Open-Book Management are as follows:
Give employees training to understand the financial information
Give employees all relevant financial information
Give employees responsibility for the numbers under their control.
Give employees a financial stake in how the company performs.
Companies that practice OBM teach their employees how to read and understand the company’s financials and get them to think like owners.  Not only are employees focused on increasing top line revenue, but decreasing expenses that are under their control, in turn having a more significant impact on the company’s bottom line.  A study done by The National Center for Employee Ownership in 1998 showed that companies that implemented OBM grew 1.66% faster than their competitors, and 2.2% faster if the companies created an employee stock ownership program (ESOP).
Simply providing your employees with an ESOP will not guarantee increased revenues or profits.  Think of how many companies that have done this with little success such as United Airlines, Enron and WorldCom.  Granted, there were several breakdowns in all of these companies, but most of them operated in the labor tradition where most executives believed their employees disliked their work, were task oriented and couldn’t think for themselves, worked for only pay and security, felt they needed to be closely monitored and told what to do.  In this type of environment it’s an us versus them atmosphere between management and the company’s employees.
There are four critical steps if you are wanting to implement OBM within your company:
Develop trust between management and the company’s employees.  Trust by management that their employees will make sound decisions with the information that is provided to them and trust by employees that their management is providing them with accurate information.
Determine what the critical numbers that need to be measured are, both on a macro and micro level, and create a line-of-sight for what the company is striving for.  This will help employees understand how they individually can impact the organization as a whole.
Eliminate the bureaucracy that can develop within organizations and in turn flatten it as much as possible to allow for employees to be heard, for information to flow more efficiently between management and employees and more importantly, for decisions to be made quickly.
Both the company’s management and its employees need to be patient and persistent as improvements will not be seen overnight.  Both sides will also need to be diligent in ensuring that in order for OBM to continue to prosper and succeed, they must keep their commitments to each other in improving the company’s financials and work as a team.  
I’ve had the pleasure of working for a company that implemented OBM, Atlas Container Corporation, and when implemented properly as it was there, it is an amazing thing to see and be a part of.  OBM is not for every company, but in today’s tough marketplace, it is something that, in my opinion, every company should look at.

2 comments:

  1. I congratulate Atlas Container Corporation and appreciate their sharing their what they learned from implementing open-book management. My work over the past20+ years with over 350 companies, (most of which were privately held companies, albeit there were a few larger companies, like Southwest Airlines, Capital One and BHP Billiton), confirm many of the points they made. Based on my experience, improving my coaching based on what works repeatedly best to improve financial results and improve the lives of the employees who drive those results, I would make the following suggestions:
    1) The key to whether OBM would work in your company is whether you desire to engage your employees in understanding the economics of your company and participating in the resulting improvement in a transparent fashion.
    2) Starting with financial training is an option, but not a good way to start. The goal is to help the employees understand how they drive the company performance, which is typically not best done by sharing financial statements and financial training. I never start this way with my clients.
    3) Developing trust can be accelerated by getting input from employees as well as sharing information with them, initially to understand the key performance metric the company should focus on, then on an ongoing basis, getting their input on how the company can improve.
    I believe the best writer on the topic is John Case, who coined the phrase “Open-Book Management” and has written countless articles and two books on the topic, “Open-Book Management, the Coming Revolution” and “The Open-Book Experience. John and I wrote these Harvard Business Review articles that provide more background on OBM.
    http://blogs.hbr.org/2013/12/a-winning-culture-keeps-score/
    http://blogs.hbr.org/2014/06/share-your-financials-to-engage-employees/
    http://blogs.hbr.org/2014/10/track-customer-experience-but-dont-forget-the-financials/
    The third HBR article discusses Customer-Centric Open-Book© engaging both customers and employees. More information and case studies are available at www.openbookcoaching.com. I hope this input is helpful. Happy New Year…

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