culled from:careerealism.com
1. Understand The Influencer Hierarchy
Your company’s org chart defines the formal distribution of power,
but there is also an informal power structure that determines what gets
done, who is listened to, and who gets recognized. People with informal
power are the influencers that you need to reach when you have an idea
for a project or initiative. Take time to understand the hierarchy of
influences by observing who is involved in decision-making and who is
consistently sought out for their opinion.
2. Lay The Groundwork
Your credibility is one of the most powerful tools of persuasion.
Before you approach an influencer with an idea, make sure that you’ve
established a level of expertise that will command respect. If you’re
making a proposal to someone who isn’t familiar with your background, be
prepared to explain how your expertise and past achievements back up
your idea.
3. Become An Effective Communicator
In order to persuade people to act on your ideas, you need to have
effective communication skills. This includes the ability to detect your
audience’s reaction through body language and other non-verbal cues,
and change your strategy if necessary. You must know when to speak and
when to listen, when to exercise tact, and when to drive your point
home.
4. Get To Know Your Audience
Before presenting an idea, learn all you can about your audience.
Think about their perspective to gain insight into how they think.
Identify the external forces that could influence their decision as well
as their attitude about change. If possible, observe how they
communicate and modify your own communication style accordingly.
5. Establish Relationships
Instead of waiting until you have an idea before approaching one of
the influencers in your workplace, focus on building relationships that
will broaden your sphere of influence. Your relationships don’t need to
be personal, but they do need to be built on a foundation of trust and
sincerity. Seek out people with informal power for their advice and
steer clear of office politics and gossip. Maintaining enthusiasm and a
positive attitude will make others more willing to listen to your ideas.
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