The secret to
success
isn't the right school or background or connections. People excel at
success because of some behaviors that set them apart from other folk.
Success is ultimately a product of doing. Here are 9 ways of acting that
will help you get to where you want to go.
Define success for yourself
Despite
what Madison Avenue, Hollywood, Washington, or other sources of social
wisdom might have you believe, there is no single definition of success.
Some people want to be rich beyond the dreams of avarice. Others enjoy a
simple life. There are people who want to run a massive organization
and those who would prefer self-employment. For every person who focuses
on career, you can probably find someone whose first priority is
raising a family, or devoting time to worthy causes, or to follow a
given religion. You can't be successful until you know what it means for
you. Otherwise, you're like the road rally driver who doesn't have a
map showing where the finish line is. No matter how fast you drive,
you're depending on dumb luck to get there.
Know what you're willing to pay
Depending
on what you want to accomplish--what your goals are, based on what
success means to you--you will find that you must pay a price. Moe time
at the job means less time with family. Excelling in an area can require
enormous hours of preparation and practice. If you want to build a
business, you might find yourself putting every penny you make back into
it and living poorly for a long time. There's a cost to everything and
you have to pay to get it.
Decide on what you can live with
Part
of payment is recognizing that what you choose to do affects who you
are and how you think and feel. There may be faster paths to your vision
of success, but certain ones could require you to change in ways you
won't like. As you progress, look for the trade-offs required. Once you
go down some roads, finding your way back may be difficult, if not
impossible.
Learn and apply principles
There are
principles to how things work, whether in one type of company or
another, at school, or in your personal life. The quicker you look for
the principles and learn to apply them no matter what you're doing, the
less time you'll waste in trial and error. For example, every economic
bubble essentially starts with a group of people thinking that they can
get something for nothing. Know the principles and you can avoid a lot
of mistakes on the way.
Relate to other people
Unless your
concept of success involves a hermitage on some desolate island, you'll
be dealing with people. Put yourself in their shoes and you'll find
things go more smoothly. You'll better understand why they do what they
do and you'll find ways to bridge gaps and make progress in what you're
looking for.
Tell stories
We are hard-wired to communicate through
stories.
A classic example was Pampers diapers. The company first tried a
rational ad campaign, explaining the benefits to buyers, and got
nowhere. But a slice-of-life commercial, with one mom talking to
another, sparked success. Movies and television are hits because of the
strength of their stories. Learn to put your attempts at reaching your
goals into stories. You'll connect better with the people can help and
will fire yourself up at the same time.
Enjoy selling
I've
met many entrepreneurs who love the nuts and bolts of what they do but
don't like to sell. My advice is always to learn to love it, or at least
get along for the sake of the kids. Every time you try to bring someone
to your point of view, you're selling, and you have to do a whole lot
of that to reach your goals.
Embrace people who are better than you
There
isn't a single person who didn't need help and didn't need to learn
anything. Mozart was tutored in music by his father, a famous performer
and composer in his own right, from an early age. Unless you're
hermitage-bound, you'll be working with people to get where you want to
go. The better they are, they better you'll do. Never be afraid of
working with those who know and can do more than you. Otherwise, you
could be stuck with only what you're capable of today, and that's not
going to be enough.
Never, ever give up
It shouldn't need
to be said because many assume that they won't give up. But there's a
big difference between acknowledging the words and embodying them. If
you get set back, sure, go kick the trash can if you must, but get right
back to things. You just keep going. So long as you get up and move one
more time than you get knocked down, things will work out. You might
even come to enjoy the process of figuring out how to get around the
next obstacle.
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