culled from:http://smallbiztrends.com
Tip 1: In Social Media, Be Where Your Customers Are
“Know where your customers are hanging out online. You don’t have to
be everywhere. Be where your customers are … and communicate with them
there.” – Laurie McCabe, Partner SMB Group,
SMB-GR.com
Tip 2: Never Stop Networking. Don’t Give Up
“Never stop networking, never stop pushing. It’s easy to give up when
everybody around you … is telling you ‘you can’t do it’. You have to be
around positive people. Then push on.” – (Starts at 1:08) Tom
Force, Owner,
ICE Keytags
Tip 3: Twitter Provides Powerful Market Research
“Twitter is the best thing that ever happened to small business
owners. You can listen to your competitors or customers, and they don’t
even know you’re listening.” – (Starts at 2:01) Melinda Emerson, Author
of
Succeed as Your Own Boss
Tip 4: It’s all About Mindset and Positive Thinking
“Our first three years were brutally tough… every day was about
survival. Then I remembered a lesson from my father. Your mind is
everything, yet it’s not what you know, but rather how you deal with it.
It is about your mindset and positive thinking.” – (Starts at 2:43)
Clate Mask, Founder and CEO,
Infusionsoft
Tip 5: Wearable Tech Keeps You Fit
“The ‘wearables’ tech trend is keeping people fit, keeping them
active, and keeping them in toe with their fitness goals.” – (Starts at
7:10) Tishin Donkersley, Editor in Chief,
AZTechBeat.com
Tip 6: A Handwritten Thank You Note Will Wow Customers
“One simple way to ‘wow’ customers is thank-you cards — a handwritten
note, a thank-you card saying ‘thank you for buying from
me’.” – (Starts at 8:09) Ramon Ray, Technology Evangelist,
SmallBizTechnology.com
Tip 7: Share Information on Facebook That is Great for Your Customers
“Having a Facebook presence as a real estate professional is vitally
important. Buyers and sellers are there. Make sure you are sharing
information that is great for the consumer, not just real estate
people.” – (Starts at 9:09) Bill Harney, CEO,
Keeping Current Matters
Tip 8: To Get PR, Offer Yourself up as a Thought Leader
“If you are a local small business, look at local media for PR. Read
those publications, forge relationships, find out what types of stories
the journalists are covering, and offer yourself up as a thought leader
on a topic.” – (Starts at 9:49) Laura Collins, PR at Infusionsoft
Tip 9: Put Processes in Place in Your Business to Ask for Referrals
“Put processes in place in your business that ask for referrals. And
make sure the customer experience is above expectations.” – (Starts at
11:21) Jonathan Graves, President,
Graves Organization, Inc.
Tip 10: Your Sales Pipeline Should Qualify Leads at Every Step
“You need to set up a process to convert the most leads possible. Put
them in a sales pipeline … and add checkpoints to determine those who
are qualified, versus those who aren’t.” – (Starts at 11:52) Justin
Roberts, Infusionsoft Expert, Infusionsoft
Tip 11: Entrepreneurship is Lonely. Reach out to Mentors and Peers
“Entrepreneurship is one of the loneliest professions in the world.
The entrepreneurs that are really successful reach out in networking
groups and peer associations — or just to one person. They need that
thought partner.” – (Starts at 13:00) Jeff Mask, Vice President,
Infusionsoft
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