5 Cake-worthy Personal Branding Birthday Tips

culled from:jobmob.co.il


1) Tell people about it
Unless your entire brand audience has friended you on Facebook – and happens to login specifically on that day – they’re not going to know automatically when it’s your birthday, so you need to tell them.
Blog about it, tweet about it, mention it in your email signature.
2) Throw a party
Birthday parties can be terrific networking events if you open them up beyond your close friends and let your different social circles mix, so that people can meet when they might never have otherwise.
Dan Schawbel has done this.
3) Use it as an excuse for change
Anniversaries are a perfect time to announce changes such as a new web presence or upgrades to an existing one, a new look for you or e.g. your website, or possibly a promotion around your products or services.
Turning the tables, what if it’s…

Someone else’s birthday

4) Build your relationship by reaching out
Especially if you haven’t connected in a while, there’s never an easier time to send greetings than on someone’s birthday.
Never miss an opportunity to reach out to people and show that you care.
The good feelings will be even stronger if you reach the birthday girl or boy before they have any chance to announce the date at all, showing that you remembered, and doubly so if you reach them in a way that you know they’ll like.
FellowUp is a handy tool that will notify you of your contacts’ birthdays.
5) Attend a party
Just like your birthday party is a great networking opportunity for your guests, get the same results by being a guest at other people’s parties.
Everyone has a birthday, so it’s an easy thing to bond over, and a simple conversation starter.
If the party is announced online via a Facebook event, you can start meeting other guests in advance by chatting with them in the event comments, and then use that as a way to recognize people later at the event itself.